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Software Technology Operator

Rojar Smith

I build and lead high-performing software teams — and turn their work into 0 → 1 businesses. Ten-plus years pairing hands-on software depth with go-to-market and commercial strategy across AI, cloud, embedded and Web3.

[email protected]github.com/rojarsmithTaiwan · open to relocation

10+
Years shipping software & products
US$5M
New business built from 0 → 1
NT$1B
Blocked order rescued & shipped
1
Granted patent
About

Builds the team, wins the market

I’m Rojar — a software technology operator with 10+ years across software development and market research. My edge is running both sides at once: I build and grow high-performing engineering teams, and I turn what they ship into businesses. I’ve taken two software businesses from the ground up, own strategy and execution from 0 → 1, and understand the architecture and markets of AI and cloud deeply enough to bet on them. I’m equally at home in a codebase, a partnership negotiation and a boardroom risk review.

Open to VP / Head of Engineering, Engineering Director and Technical GM roles — leading the software team and the business behind it. Remote or relocation.

Signature impact

Outcomes, quantified

0 → 1 business builder

Founded and led the company’s first digital-transformation deal — US$5M in total turnover — turning a cold idea into a signed, shipping product line.

Cloud & embedded at scale

Took the Bitdove OTA platform from zero to production on Eclipse hawkBit and STM32 MCUs, delivering firmware and software updates over the air.

AI & strategic partnerships

Planned AI/LLM products with integrated payments, and forged a strategic partnership with CyberLink to bring FaceMe face-recognition to market.

The billion-NT$ rescue

Unblocked the single largest order of 2021–2022 — roughly NT$1B — by driving the team to resolve a critical software defect that had stalled shipment.

Business impact the C-suite feels

Delivered marketing risk analysis to the CEO that cut cost by more than US$1M, and lifted the company P/E ratio 20%+ with a technology-marketing roadmap.

Global-award engineering

Won the company’s first system-level ODM order for a new business, and helped a European customer take home a CES 2018 Innovation Award.

Experience

A decade of shipping and leading

  1. 2017 — Present

    Project & Product Manager · Senior Consultant

    Enterprise software & hardware group
    • Build software businesses from 0 → 1: AI/LLM products, the Bitdove cloud OTA platform, e-commerce (elecdove.com) and a Web3 DeFi venture.
    • Own strategy and execution end to end — market research, partnerships, roadmap and the engineering delivery behind it.
    • Secured the company’s first system-level ODM order and rescued its largest order (≈NT$1B) of 2021–2022.
  2. 2015 — 2016

    Senior Software Engineer

    Delta Electronics
    • Technology evangelist for an automation software toolchain adopted across product teams.
    • Delivered motion-control software for industrial machines (packing, wire-wrapping).
  3. 2014

    Senior Software Engineer

    Polarlink
    • Built an optical-fibre network monitoring system.
  4. 2012 — 2014

    System Analyst

    Pegatron
    • Analysed weak points in the global warranty system and delivered the improvement strategy that hardened it.
  5. 2011 — 2012

    Project Software Engineer

    MES project · Qualcomm new fab
    • Delivered the MES (manufacturing execution) system for Qualcomm’s new factory.
  6. 2010 — 2011

    Senior Software Engineer

    Simplo Technology
    • Automated development workflows for the battery-module industry.
  7. 2007 — 2010

    Software Engineer · Team Lead

    InfoChamp
    • Led a small team automating development for the steel industry — first taste of shipping and leading at once.
Toolbox

Technology & leadership stack

Languages
  • Java
  • C++
  • C
  • TypeScript
  • Python
Frontend
  • React
  • Next.js
  • Web3 / dApp
Backend & Cloud
  • Spring Boot Cloud
  • Node.js
  • Nginx
  • Eureka
  • Kafka
  • MySQL
AI / ML
  • PyTorch
  • LLM
Embedded & IoT
  • STM32 MCU
  • Eclipse hawkBit (OTA)
Blockchain
  • Bitcoin
  • Ethereum
  • DeFi
Leadership & Business
  • Software team leadership
  • Team building & mentoring
  • 0 → 1 product
  • Go-to-market strategy
  • Partnerships & BD
  • Commercial strategy
Selected work

Products I’ve built

Bitdove

A complete OTA (over-the-air) solution that updates software and firmware faster and more reliably. Built on Eclipse hawkBit with a live demo on STM32H7B3I-EVAL.

Airow

A cloud service designed for high consistency, availability and partition tolerance.

Web3 DeFi

A decentralized-finance venture spanning smart contracts, dApp frontends and on-chain tooling.

Credentials

Education & recognition

Education

M.S. · National University of Kaohsiung · 2009 – 2011

B.S. · Feng Chia University · 2002 – 2006

Patent

TWM595256U · Intelligent gesture recognition (Taiwan utility model)

Let’s build something worth shipping.

If you’re hiring for engineering leadership or technical product, I’d love to talk.

[email protected]github.com/rojarsmith